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Gemini
A top global search term in 2025 — Google’s AI assistant captivated search interest as people looked up its capabilities, uses, and impact. Google Trends+1 -
YouTube
Across worldwide Google search data, “YouTube” consistently ranked as one of the most queried terms due to its status as a dominant content platform. Ahrefs -
ChatGPT
Searches for this AI conversational model remained huge globally as millions looked up features, updates, and tutorials. Ahrefs -
iPhone 17
Apple’s newest flagship smartphone generated massive curiosity around specs, reviews, and launch details. Fox Business -
FIFA Club World Cup
Sports enthusiasts across continents looked up fixtures, results, and teams in one of football’s major global tournaments. Fox Business -
Charlie Kirk
A highly searched individual term in global and news search trends of the year. Fox Business -
The Summer I Turned Pretty
A hot entertainment search topic worldwide, as interest spiked around its final season and cultural buzz. Yahoo News -
Rage bait
Selected by Oxford Dictionary as Word of the Year, defining content designed to provoke outrage for attention and engagement. The Verge -
Slop
Merriam-Webster’s Word of the Year 2025 — meaning low-quality AI-generated digital content, reflecting cultural concern around the rise of automated media. The Verge -
Parasocial
Cambridge Dictionary’s pick for Word of the Year, capturing the increasing discussions about unilateral relationships with media figures and AI entities. TIME
🧠Why These Words Mattered Globally
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AI fascination dominated search behaviour, with tools like Gemini and ChatGPT drawing persistent interest. Macao News
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Digital culture and entertainment influenced what people looked up — from YouTube and TV series to sports events. Ahrefs+1
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Language trends and lexicography reflected social concerns — with words like slop, rage bait, and parasocial capturing cultural moods shaped by media, tech and human interaction. The Verge+1
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